One of the reasons that many designers find it easy to stick with solutions and environments similar to what they have already done is that a change of environment can alter the success of a design. That recognition has given us art that is context specific (where the artist not only creates the painting, but specifies the lighting under which it will be displayed).

It is not possible to translate things directly or perfectly from one media to another. I have often heard people say that a movie based on a book is never as good as the book. I have also noticed that books based on movies are not as good as the movie was. The reason is that what was successful in print does not necessarily translate to the screen and vice versa.

The difference of media would explain why so few artists can succeed as generalists. They almost always specialize in a specific media. They can’t duplicate the style that works in one medium into a successful style in a different medium.